24 Hours of Le Mans Virtual wins top industry award

The inaugural 24 Hours of Le Mans Virtual – a joint collaboration between the Automobile Club de l'Ouest, the FIA World Endurance Championship and Motorsport Games – has won a prestigious Leaders Sports Award for Live Experience.

Launched back in 2008, Leaders run premium industry events and global summits, connecting senior industry leaders.  The Leaders Sports Awards have been running for six years and showcase the most innovative companies and people driving the industry forward.   

The 2020 awards focused on organisations that are delivering value to the market by creating relevant and current content during COVID-19 and sought to recognise organisations “creating the best content to engage their audience”.

A panel of judges got together to discuss this year’s shortlist which including the 24 Hours of Le Mans Virtual which was run back in June and proved to be a resounding success.  The Le Mans virtual race was announced as a winner earlier today in the Live Experience category. 

The 2020 24 Hours of Le Mans Virtual was the biggest motorsports esports event ever assembled bringing together 200 drivers from 37 different countries.  It also attracted a cumulative audience of over 14.2 million across 57 different countries and was televised on the likes of Eurosport, ESPN and Sky Sports.

Click HERE to read more about the Leaders Sports Awards.